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	<title>The Future of Information Marketing &#187; the future of info marketing</title>
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	<description>Get the Info on the Future of Information Marketing Here!</description>
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		<title>the future (must read before Feb 13th)&#8230;</title>
		<link>http://thefutureofinfomarketing.com/2009/the-future-must-read-before-feb-13th/</link>
		<comments>http://thefutureofinfomarketing.com/2009/the-future-must-read-before-feb-13th/#comments</comments>
		<pubDate>Fri, 06 Feb 2009 02:22:56 +0000</pubDate>
		<dc:creator>Info Riches</dc:creator>
				<category><![CDATA[Info Riches]]></category>
		<category><![CDATA[Alex Goad]]></category>
		<category><![CDATA[Alice Seba]]></category>
		<category><![CDATA[Alvin Phang]]></category>
		<category><![CDATA[Carrie Wilkerson]]></category>
		<category><![CDATA[Dr. Mike Woo-Ming]]></category>
		<category><![CDATA[Dylan Loh]]></category>
		<category><![CDATA[Edmund Loh]]></category>
		<category><![CDATA[Eric Louviere]]></category>
		<category><![CDATA[Ewen Chia]]></category>
		<category><![CDATA[free resale rights]]></category>
		<category><![CDATA[future of information marketing]]></category>
		<category><![CDATA[Gary Ambrose]]></category>
		<category><![CDATA[Gina Gaudio-Graves]]></category>
		<category><![CDATA[Glenn Dietzel]]></category>
		<category><![CDATA[Harris Fellman]]></category>
		<category><![CDATA[Ian Del Carmen]]></category>
		<category><![CDATA[information product]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Jack Humphrey]]></category>
		<category><![CDATA[Jason Dinner]]></category>
		<category><![CDATA[Jeff Mills]]></category>
		<category><![CDATA[Jeremy Gislason]]></category>
		<category><![CDATA[John Hostler]]></category>
		<category><![CDATA[Jonathan Mizel]]></category>
		<category><![CDATA[Josh Anderson]]></category>
		<category><![CDATA[Kevin Riley]]></category>
		<category><![CDATA[Lisa Preston]]></category>
		<category><![CDATA[Marc Harty]]></category>
		<category><![CDATA[Mark Anastasi]]></category>
		<category><![CDATA[Mark Vurnum]]></category>
		<category><![CDATA[Michel and Sylvie Fortin]]></category>
		<category><![CDATA[Mike Dillard]]></category>
		<category><![CDATA[Mike Filsaime]]></category>
		<category><![CDATA[Mike Mograbi]]></category>
		<category><![CDATA[Mike Morgan]]></category>
		<category><![CDATA[Paul Colligan]]></category>
		<category><![CDATA[Ray Edwards]]></category>
		<category><![CDATA[Reed Floren]]></category>
		<category><![CDATA[Rosalind Gardner]]></category>
		<category><![CDATA[Ross Goldberg]]></category>
		<category><![CDATA[Russell Brunson]]></category>
		<category><![CDATA[selling online]]></category>
		<category><![CDATA[Shawn Collins]]></category>
		<category><![CDATA[Stephanie and Greg Mulac]]></category>
		<category><![CDATA[Suzanne Falter-Barnes]]></category>
		<category><![CDATA[the future of info marketing]]></category>
		<category><![CDATA[Tiffany Dow]]></category>
		<category><![CDATA[Tim Knox]]></category>
		<category><![CDATA[Tony Blake]]></category>
		<category><![CDATA[Willie Crawford]]></category>

		<guid isPermaLink="false">http://thefutureofinfomarketing.com/?p=65</guid>
		<description><![CDATA[Hey Info Riches Seeker, 74 of today&#8217;s top info marketers gave their #1 success tips and their trends predictions for 2009. You do not want to miss this. Get Info Riches NOW! Listen to BEST OF THE BEST TIPS from names like: Russell Brunson, Tony Blake, Ian Del Carmen, Dr. Mike Woo-Ming, Tim Knox, Suzanne [...]]]></description>
			<content:encoded><![CDATA[<p>Hey Info Riches Seeker,</p>
<p>74 of today&#8217;s top info marketers gave their #1 success tips and their trends predictions for 2009.</p>
<p>You do not want to miss this.</p>
<p><strong><a title="Info Riches" href="http://ecsdave.com/likes/info-riches" target="_blank"><span style="color: #0000ff;"><span style="text-decoration: underline;">Get Info Riches</span></span></a> <span style="color: #ff0000;">NOW</span>!</strong></p>
<p>Listen to BEST OF THE BEST TIPS from names like:</p>
<p>Russell Brunson, Tony Blake, Ian Del Carmen, Dr. Mike Woo-Ming, Tim Knox, Suzanne Falter-Barnes, Jack Humphrey, Alvin Phang, Mike Filsaime, Gary Ambrose, Mike Morgan, Lisa Preston, Jeremy Gislason, Mike Dillard, Shawn Collins, Mark Vurnum, Mark Anastasi, Gina Gaudio-Graves, Michel and Sylvie Fortin, Glenn Dietzel, Ross Goldberg, John Hostler, Edmund Loh, Josh Anderson, Harris Fellman, Jason Dinner, Jonathan Mizel, Ewen Chia, Marc Harty, Rosalind Gardner, Paul Colligan, Ray Edwards, Eric Louviere, Tiffany Dow, Carrie Wilkerson, Reed Floren, Mike Mograbi, Alex Goad, Alice Seba, Dylan Loh, Stephanie and Greg Mulac, Kevin Riley, Jeff Mills, Willie Crawford&#8230;</p>
<p>That&#8217;s not even the full list!!</p>
<p>Hosted by Rob &#8216;The Genie&#8217; Toth.</p>
<p>All available for free as part of a &#8220;testimonial gathering&#8221; deal or whatever UNTIL Friday Feb 13th.</p>
<p>After the 13th, the audios are being pulled and later packaged and sold for $197.</p>
<p>Don&#8217;t pay $197. Register and you&#8217;ll be sent the entire product for free (with immediate access)&#8230;</p>
<p>And&#8230;</p>
<p>You&#8217;ll actually also get a Resale Rights License to this entire brand-new course if you&#8217;re an early registrant.</p>
<p>I&#8217;m not kidding.</p>
<p>But go register NOW as it&#8217;s all free until Feb 13th&#8230;</p>
<p>After the 13th, you&#8217;ll have to pay $197 for the product and there will be no way for you to get the Resale Rights.</p>
<p>Some of these trends predictions are HOT!</p>
<p><strong><a title="Info Riches" href="http://ecsdave.com/likes/info-riches" target="_blank"><span style="color: #0000ff;"><span style="text-decoration: underline;">Get Info Riches</span></span></a> <span style="color: #ff0000;">NOW</span>!</strong></p>
<p>PS. These are all very short audios. 3 questions were asked of each speaker so most of these calls are just 15 minutes or less!</p>
<p>Forward this email to your friends before the 13th so they can get this entire set + RR License free.</p>
<p><strong><a title="Info Riches" href="http://ecsdave.com/likes/info-riches" target="_blank"><span style="color: #0000ff;"><span style="text-decoration: underline;">Get Info Riches</span></span></a> <span style="color: #ff0000;">NOW</span>!</strong></p>
<p><strong>Info Riches</strong></p>
]]></content:encoded>
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		<title>Is Information Marketing Dead?</title>
		<link>http://thefutureofinfomarketing.com/2008/is-information-marketing-dead/</link>
		<comments>http://thefutureofinfomarketing.com/2008/is-information-marketing-dead/#comments</comments>
		<pubDate>Tue, 11 Nov 2008 23:58:01 +0000</pubDate>
		<dc:creator>Info Riches</dc:creator>
				<category><![CDATA[Information Marketing's Future]]></category>
		<category><![CDATA[Bill McRea]]></category>
		<category><![CDATA[cashing in]]></category>
		<category><![CDATA[Chris Hubbard]]></category>
		<category><![CDATA[Dan Kennedy]]></category>
		<category><![CDATA[eBay]]></category>
		<category><![CDATA[future of information marketing]]></category>
		<category><![CDATA[Info Riches]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[return on investment]]></category>
		<category><![CDATA[successful retailer]]></category>
		<category><![CDATA[the future of info marketing]]></category>

		<guid isPermaLink="false">http://thefutureofinfomarketing.com/?p=25</guid>
		<description><![CDATA[What do YOU think Reader, &#8230; is information marketing the absolute smartest business model ever devised&#8230; ESPECIALLY in today&#8217;s uber-connected world? * Without a doubt! * &#8230; And I&#8217;ll happily argue that with any of the &#8220;information marketing is dead&#8221; theorists &#8230; as soon as I stop laughing at the irony of what these individuals [...]]]></description>
			<content:encoded><![CDATA[<p><strong>W</strong>hat do <strong>YOU </strong>think Reader,</p>
<p>&#8230; is information marketing the absolute smartest business model ever devised&#8230;<br />
ESPECIALLY in today&#8217;s uber-connected world?</p>
<p>* <strong><span style="text-decoration: underline;">Without a doubt!</span></strong> *</p>
<p>&#8230; And I&#8217;ll happily argue that with any of the &#8220;information marketing is dead&#8221; theorists &#8230; as soon as I stop laughing at the irony of what these individuals are doing&#8230;</p>
<p><strong>S</strong>ee, even those who try to use a controversy spin to grab your attention and tell you that info-products are dead &#8230; they are, indeed, using information products to tell you all this!</p>
<p><strong>A</strong>nd they&#8217;re likely selling you a seminar, teleseminar, webinar, ebook, video course, audio course or other info product that will &#8220;further explain&#8221; their solution (of course, THEY THEMSELVES are cashing in via information marketing). <a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><br />
<img class="alignright" style="border: 0pt none;" src="http://www.DanKennedyJV.com/banner2.gif" border="0" alt="" width="125" height="125" /></a></p>
<p><strong>O</strong>r they are selling you a course for their &#8220;alternative&#8221; of how to make big bucks. But, the reality is THEY are making THEIR money selling that course (which is, indeed, information marketing!).</p>
<p>&#8230; And the top guys on Ebay who tell you  Ebay is the single best way to make money but then sell you an extensive course to show you what they know&#8230; they too are actually cashing in (quite nicely!) with information marketing.</p>
<p>&#8230; And the lead generation experts who tell you that the only solid business model these days is lead generation &#8230; and in their 12 video and PDF course they&#8217;ll teach you why that&#8217;s the case, they too are actually capitalizing on information marketing.</p>
<p>&#8230; And the network marketing &#8220;leaders&#8221; (the brand names) who tell you that MLM is the greatest opportunity in the world for the masses, and then sell you their CD + workbook course on how YOU can profit with network marketing are ALSO cashing in with an information product.</p>
<p><span style="text-decoration: underline;">There is <strong>NO WAY</strong> information marketing can <strong>EVER</strong> die.</span></p>
<p><strong>B</strong>ecause our search and need for additional information has never been as high as it is today with the &#8220;mobile computers&#8221; in everyone&#8217;s hands and the fast internet access from just about anywhere you are.</p>
<p><strong>S</strong>ince the day we, as a species, started carving history and instructions into stone&#8230; there could have been an enterprising individual out there ready to start selling access to it. (If only those cavemen had the proper how-to courses to teach them all this!)</p>
<p><a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><img class="alignleft" style="border: 0pt none; margin: 5px;" src="http://www.DanKennedyJV.com/banner2.gif" border="0" alt="" width="125" height="125" /></a><strong></strong></p>
<p><strong>I</strong>nformation marketing isn&#8217;t going anywhere.</p>
<p><strong>N</strong>o way.</p>
<p><strong>N</strong>o how.</p>
<p><strong>I</strong>n fact, it&#8217;s absolutely picking up pace.</p>
<p><strong>E</strong>ven the experts in other fields who are very successful in what they do&#8230; eventually transition (or expand) into information marketing because it just makes sense to start selling some of their knowledge.</p>
<p><strong>W</strong>hat they quickly realize is this model offers some of the highest return on investment with the lowest risk and (most importantly), the most simplicity than probably their own business model.</p>
<p><strong>S</strong>o even though their course will teach others how to:</p>
<ul>
<li> become a successful real estate investor</li>
<li> win big at poker</li>
<li> launch a successful carpet cleaning business</li>
<li> make big money on Ebay</li>
<li> properly select a profitable franchise</li>
<li> etc&#8230;</li>
</ul>
<p><strong>T</strong>he reality is that the publisher is actually cashing in with information marketing in the process.</p>
<p><strong>T</strong>wo recent interviews from the <a title="THE FUTURE OF INFO MARKETING" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><span style="text-decoration: underline;"><strong>FutureOfInfoMarketing.com</strong></span></a> series support what I just said.</p>
<p><strong>A</strong> very successful Ebay vendor moved into offering his own course on how to succeed with information marketing.</p>
<p><strong>S</strong>ee Chris Hubbard&#8217;s interview after you register at: <a title="THE FUTURE OF INFO MARKETING" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><span style="text-decoration: underline;"><strong>FutureOfInfoMarketing.com</strong></span></a></p>
<p><strong>A</strong>nd a very sharp and highly successful retailer found a new passion for information marketing.</p>
<p><strong>S</strong>ee Bill McRea&#8217;s interview: <a title="THE FUTURE OF INFO MARKETING" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><span style="text-decoration: underline;"><strong>FutureOfInfoMarketing.com</strong></span></a></p>
<p>(<em><strong><span style="color: #333399;">By the way&#8230; you ARE registering for the series, right? Because it WILL be sold as a <span style="color: #800000;">$197</span> product later so you might as well grab it now for free.</span></strong></em>)</p>
<p><strong>D</strong>raw your own conclusions.</p>
<p><strong>A</strong>s part of the series, I&#8217;m interviewing <em>experts</em> from all sorts of backgrounds and getting their answers to the 3 questions listed on the main page (see the links I just gave you).</p>
<p><strong>A</strong>fter you review their answers, start considering what you should be putting your own focus into.</p>
<p><strong>P.S.</strong> I&#8217;m also going to be posting details to the contest that gives you a chance at winning &#8220;the grandfather of information marketing&#8217;s&#8221; $5194 worth of top resources. (Those that know who that is, they call him Dan&#8230;)</p>
<p><strong>R</strong>egister for the full &#8220;<em><strong>Future of Information Marketing: Pros, Cons and Predictions</strong></em>&#8221; series at&#8230;<br />
<a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><br />
<img class="alignleft" src="http://www.DanKennedyJV.com/banner1.gif" border="0" alt="" /></a><br />
<a title="THE FUTURE OF INFO MARKETING" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><span style="text-decoration: underline;"><strong></strong></span></a></p>
<p><a title="THE FUTURE OF INFO MARKETING" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><span style="text-decoration: underline;"><strong>FutureOfInfoMarketing.com</strong></span></a></p>
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		<title>Download 15-min audios of #1 success tips and trend predictions&#8230;</title>
		<link>http://thefutureofinfomarketing.com/2008/download-15-min-audios-of-1-success-tips-and-trend-predictions/</link>
		<comments>http://thefutureofinfomarketing.com/2008/download-15-min-audios-of-1-success-tips-and-trend-predictions/#comments</comments>
		<pubDate>Sat, 08 Nov 2008 05:37:36 +0000</pubDate>
		<dc:creator>Info Riches</dc:creator>
				<category><![CDATA[Information Marketing's Future]]></category>
		<category><![CDATA[Dan Kennedy]]></category>
		<category><![CDATA[future of information marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[the future of info marketing]]></category>

		<guid isPermaLink="false">http://thefutureofinfomarketing.com/?p=17</guid>
		<description><![CDATA[Info Marketer, have you given much thought to 2009 yet? What are you goals for the new year? Here&#8217;s the thing&#8230; If your 2009 business plan has anything to do with information marketing, then you&#8217;ll be very interested to hear about this&#8230; There is a product under-development called &#8220;Future of Information Marketing: Pros, Cons and [...]]]></description>
			<content:encoded><![CDATA[<p>Info Marketer, have you given much thought to 2009 yet?</p>
<p>What are you goals for the new year?</p>
<p>Here&#8217;s the thing&#8230;</p>
<p>If your 2009 business plan has anything to do with information marketing, then you&#8217;ll be very interested to  hear about this&#8230;</p>
<p>There is a product under-development called &#8220;Future of Information Marketing: Pros, Cons and Predictions&#8221;. This is being coordinated by Rob Toth and it&#8217;s actually a terrific format.</p>
<p>First of all, the concept is that as we enter the new year, it makes sense to properly address where the opportunities lie in the new year.</p>
<p>And since information marketing (ie: selling ebooks, seminars, webinars, coaching, physical books, DVDs, etc) has been such a massive industry, the top success stories and leaders of the industry are coming together to chime in with their answers to the 3 very key questions that Rob selected.</p>
<p style="text-align: center;"><a title="The Future of Info Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><img class="aligncenter" src="http://www.DanKennedyJV.com/banner3.gif" border="0" alt="" /></a></p>
<p>The 3 questions that each top info-marketer is providing their answers to are:<br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br />
&#8220;As a proven and respected leader in<br />
this industry&#8230;</p>
<p>(1) What is YOUR vision and prediction<br />
for where the Future of Information<br />
Marketing is headed?</p>
<p>(2) What is your #1 success tip for<br />
anyone considering information marketing<br />
or already involved?</p>
<p>(3) And what is the biggest challenge<br />
or pitfall that you feel holds individuals<br />
back from success in Information Marketing?&#8221;<br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;</p>
<p>* The above is actually a very powerful format. *</p>
<p>Instead of a standard 45-90 minute teleseminar that would cover a lot of ground all about information marketing from each top expert &#8230; Rob decided to simply narrow it down to 3 of the most hard-hitting and key points that everyone from novices right up to other experts would be interested in hearing answers about.</p>
<p>These calls are literally 3-questions and only about 15 minutes each. Yet they pack a serious punch (and you can tell why based on the above questions).<br />
The &#8220;Future of Information Marketing&#8221; interviews are just gearing up with several recordings already in place and 50+ more being added.</p>
<p>The final product will have other related modules and the entire course WILL retail for $197.</p>
<p>BUT&#8230;</p>
<p>(And this part is REALLY unique and REALLY neat so I HOPE you&#8217;re actually READING)&#8230;</p>
<p>Instead of paying for the $197 course once it&#8217;s all wrapped up and released, you can register to &#8220;watch from the sidelines&#8221; and gain access to each expert-interview for absolutely no charge.</p>
<p>Rob&#8217;s hoping (and requesting) you&#8217;ll provide feedback and possibly testimonials as comment replies to the  audios (the audios are posted on a blog you&#8217;ll be given access to) and he&#8217;s looking for input of who else you&#8217;d like to have interviewed as part of the series.</p>
<p>But, in trade, you gain full, 100% free access to the entire course.</p>
<p>In fact, you&#8217;ll also be part of the ONLY group who will receive a Resale Rights License to the entire course once it&#8217;s released. NOTE: This license will not be sold to the general public so you&#8217;ll literally be part of the only group to own a license that will give you permission to sell the entire package from your site.</p>
<p>Again, you&#8217;re paying NOTHING for any of this.</p>
<p>Anyways, it&#8217;s well worth checking out.</p>
<p>Visit the website:</p>
<p><strong><a title="The Future of Info Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank">Learn The Future, NOW</a></strong></p>
<p>I *LOVE* the fact that these are just short, punchy, 3 most-important question, 15-minute call audios vs. the standard 45-90 minute content series which nobody seems to have the time to work through these days!</p>
<p>And the diversity of expertise coming into this project to provide their own replies to those important 3 questions is just fantastic (I was given a sneak- peek at who&#8217;s already on the roster for future recordings&#8230; but, again, Rob&#8217;s actively looking for YOUR votes and recommendations of who else to invite).</p>
<p>Listen to all of the currently available expert panelists and, be notified as new ones are added (but please do post comments and feedback for Rob in trade for all this).</p>
<p>Here&#8217;s the page:</p>
<p><strong><a title="The Future of Info Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank">Learn The Future, NOW</a></strong></p>
<p>ECS Dave</p>
<p>P.S. MP3 Versions are made available for you to conveniently review all the audios on your iPod if you don&#8217;t want to listen to them directly from the website.<br />
And, I promised Rob I&#8217;d mention this&#8230; these calls are NOT to be shared freely. You are only permitted to review these audios for personal use as they WILL be part of the final $197 course.</p>
<p>P.P.S. I won&#8217;t get into the details of this next part, but you&#8217;ll also be given a chance to enter to win a Dan Kennedy success library worth $5174 (it will be shipped to the winner in 3 giant boxes weighing over 100 lbs!).</p>
<p>Head over to the website now:</p>
<p><span style="text-decoration: underline;"><strong><a title="The Future of Info Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank">Learn The Future, NOW</a></strong></span></p>
<p style="text-align: center;"><a title="The Future of Info Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><img class="aligncenter" src="http://www.DanKennedyJV.com/banner1.gif" border="0" alt="" /></a></p>
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		<title>Dan Kennedy&#8217;s Peers in Copywriting</title>
		<link>http://thefutureofinfomarketing.com/2008/dan-kennedys-peers-in-copywriting/</link>
		<comments>http://thefutureofinfomarketing.com/2008/dan-kennedys-peers-in-copywriting/#comments</comments>
		<pubDate>Sat, 08 Nov 2008 04:47:38 +0000</pubDate>
		<dc:creator>Info Riches</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Brian Keith Voiles]]></category>
		<category><![CDATA[Claude Hopkins]]></category>
		<category><![CDATA[Dan Kennedy]]></category>
		<category><![CDATA[future of information marketing]]></category>
		<category><![CDATA[Info Riches]]></category>
		<category><![CDATA[Jay Abraham]]></category>
		<category><![CDATA[Joe Vitale]]></category>
		<category><![CDATA[the future of info marketing]]></category>

		<guid isPermaLink="false">http://thefutureofinfomarketing.com/?p=12</guid>
		<description><![CDATA[The Top 5 Copywriters to Study by workmedia Copywriting may be the single most valuable business skill you can possess. If you can write an effective, compelling sales letter, you can sell your product or service, regardless of what it is. Lucky for you, some of the best copywriters / marketers in history have written [...]]]></description>
			<content:encoded><![CDATA[<h1>The Top 5 Copywriters to Study</h1>
<p>by workmedia</p>
<p>Copywriting may be the single most valuable business skill you can possess. If you can write an effective, compelling sales letter, you can sell your product or service, regardless of what it is. Lucky for you, some of the best copywriters / marketers in history have written on the subject of writing good sales copy. There can be no definitive list of top copywriters, but what follows is my list of the top copywriters whose work you should seek to learn from.</p>
<p>Dan Kennedy. Dan is probably my favorite. He is a marketing genius who has a straightforward style and is very entertaining to read and listen to. He also has lots of products for sale. I am a big fan of his No B.S. line of marketing books &#8211; they&#8217;re cheap and filled with powerful nuggets of marketing wisdom. His free marketing newsletter is excellent as well. www[dot]dankennedy[dot]com<a title="The Future of Info Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><img class="alignright" style="border: 5pt none;" src="http://www.DanKennedyJV.com/banner2.gif" border="0" alt="" width="125" height="125" /></a></p>
<p>Brian Keith Voiles. Brian wrote what is possibly the single best book on copywriting, &#8220;Advertising Magic&#8221;. It is for sell on lots of web sites. I couldn&#8217;t figure out the official web site for the book. Brian doesn&#8217;t really seem to work very hard to promote it. But there are lots of places to buy Advertising Magic online if you search for it.</p>
<p>Claude Hopkins. In the 1920 &#8216;s , Hopkins wrote a book called Scientific Advertising. It is a brilliant, ageless book that boils advertising down to a set of principles that will greatly increase your chances of success. This book is available for free on many different web sites. Just search.</p>
<p>Jay Abraham. Possibly the most revered and expensive marketing expert in the world. Jay has a way of breaking complex marketing concepts down into easier-to-swallow chunks of information. He also has lots of products for sale at www[dot]abraham[dot]com.</p>
<p>Joe Vitale. Vitale is a very interesting character who is a master of many disciplines, including hypnosis, magic, and marketing. Vitale has authored numerous books, some focused on marketing, some of a more ethereal nature. But all of his writing is very enjoyable. His work most focused specifically on copywriting is probably Hypnotic Copywriting (How to Seduce and Persuade Customers with Only Your Words). You can learn more about Joe at his web site, www[dot]mrfire[dot]com.</p>
<p><a title="The Future of Info Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><img class="alignleft" style="border: 5pt none;" src="http://www.DanKennedyJV.com/banner2.gif" border="0" alt="" width="125" height="125" /></a>One common piece of advice from the master copywriters is to physically write down all of the copy from successful sales letters, word-for-word. There are recurring themes that are contained in top sales letters &#8211; sort-of pieces of a mental puzzle that you need to absorb. Writing down successful copy verbatim helps lock those themes in.</p>
<p>The top tool in the copywriter &#8216;s  toolbox is the split-test, or a/b test. Run two different versions of the ad and see which one generates more business. The modern copywriter has an advantage over those in previous generations &#8211; the Internet. Pay per click marketing lets the marketer quickly test multiple versions of ad or sales letter copy. A paid search campaign has the advantage of creating almost immediate data. Whatever testing method is used, a professional copywriter knows that the only way to guarantee success is to test different versions and focus your total efforts on the version that performs the best.</p>
<p>There are many more fine copywriters than discussed in this article. If you look into the work of the writers mentioned above, it will set you on the road to copywriting mastery.</p>
<h2>About the Author</h2>
<p>Jerry Work is president of <a rel="nofollow" href="http://workmedia.net" target="_blank">Work Media, LLC</a>, a <a rel="nofollow" href="http://workmedia.net" target="_blank">pay per click management</a> and search engine optimization firm based in Nashville.</p>
<h3><a title="The Top 5 Copywriters to Study" rel="nofollow" href="http://www.content4reprint.com/internet-marketing/pay-per-click/the-top-5-copywriters-to-study.htm" target="_blank">Article Source:</a> <a title="Free high quality articles" rel="nofollow" href="http://www.content4reprint.com" target="_blank">Content for Reprint</a></h3>
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		<title>Dan Kennedy, Information Marketing&#8217;s True Guru</title>
		<link>http://thefutureofinfomarketing.com/2008/dan-kennedy-information-marketings-true-guru/</link>
		<comments>http://thefutureofinfomarketing.com/2008/dan-kennedy-information-marketings-true-guru/#comments</comments>
		<pubDate>Fri, 07 Nov 2008 02:35:16 +0000</pubDate>
		<dc:creator>Info Riches</dc:creator>
				<category><![CDATA[Information Marketing's Future]]></category>
		<category><![CDATA[Dan Kennedy]]></category>
		<category><![CDATA[future of information marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[selling online]]></category>
		<category><![CDATA[the future of info marketing]]></category>

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		<description><![CDATA[Dan Kennedy- Marketing Genius Dan Kennedy is a marketing genius who has written the popular series of &#8220;No BS&#8221; books that have had rave reviews as well as several other books totaling thirteen that have helped many entrepreneurs and small business owners. A former &#8220;Apprentice&#8221; contestant even said that Donald Trump could learn a thing [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center" align="center"><span style="text-decoration: underline;"><strong><span style="color: #0000ff;"><a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank">Dan <span class="nfakPe">Kennedy</span>- Marketing Genius</a></span></strong></span></p>
<p><span> </span>Dan <span class="nfakPe">Kennedy</span> is a marketing genius who has written the popular series of &#8220;No BS&#8221; books that have had rave reviews as well as several other books totaling thirteen that have helped many entrepreneurs and small business owners. A former &#8220;Apprentice&#8221; contestant even said that Donald Trump could learn a thing or two from Dan <span class="nfakPe">Kennedy</span>&#8216;s books.</p>
<p><span> </span>Basically, Dan <span class="nfakPe">Kennedy</span> is the man that the big gurus go to for advice and mentoring. When he talks, you can be sure people listen.</p>
<p style="text-align: center;"><span> </span><span> </span></p>
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<p align="center"><a href="http://ecsdave.com/respects/DanKennedy" target="_blank">Get INFO RICHES Free! Click Here!</a></p>
<p><span> </span>Some of his successful books include, &#8220;No BS Marketing to the Affluent&#8221;, &#8220;How to Make Millions with Your Ideas: An Entrepreneur&#8217;s Guide&#8221;, and &#8220;No BS Direct Marketing.&#8221; His books contain <a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy"><span style="text-decoration: underline;">valuable information</span></a> for anyone who is serious about making a lot of money.</p>
<p><span> </span>Besides being an author, Dan <span class="nfakPe">Kennedy</span> is also one of the best copywriters out there. He has been behind many ads that you see in magazines, newspapers, infomercials, and direct mail ads. You have probably seen many ads that were the mastermind of Dan <span class="nfakPe">Kennedy</span> and not even know it.</p>
<p><span> </span>Dan <span class="nfakPe">Kennedy</span> is also a marketing consultant, mentor, and is considered <em>the</em> <a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><span style="text-decoration: underline;">marketing expert</span></a> who has guided many clients to making tons of money. He speaks to an average of 250,000 people a year.</p>
<p><span> </span>A guy like this doesn&#8217;t come cheap and it&#8217;s not easy to reach him. <span class="nfakPe">Kennedy</span>&#8216;s initial fee for his consultation is $16,800, and even with that price tag, he still has a waiting list of people anxious to consult with him. He&#8217;s obviously doing something right to have clients coming back to him again and again.</p>
<p><span> </span><span class="nfakPe">Kennedy</span> also holds Millionaire Makers conferences with a price tag of $3,495 a person. He also holds seminars, publishes <span style="text-decoration: underline;"><a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank">home study courses</a></span> and newsletters and has an Inner Circle Membership Club. Dan <span class="nfakPe">Kennedy</span> has helped people like well known copywriter Michael Fortin and successful Internet Marketer Yanik Silver. <span class="nfakPe">Kennedy</span> has worked with ordinary men and women to help turn them into millionaires and has also worked with huge corporations. He has went on tour with famous speakers such as Zig Ziglar and Tony Robbins</p>
<p><span> </span>Dan <span class="nfakPe">Kennedy</span> opens the eyes of entrepreneurs and changes the way they think and handle their business in a way that makes their business much more <a title="The Future of Information Marketing" href="http://ecsdave.com/respects/DanKennedy" target="_blank"><span style="text-decoration: underline;">profitable and successful</span></a>. Many people have gotten invaluable advice from his books and change the way they think about selling, marketing, and business.</p>
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